Since mid-November 2005, some 260 companies have been wooing the nation’s 43 million Medicare participants to sign up for the program’s new prescription drug benefit, known as Part D.
For many seniors who have struggled to pay for their medication, the benefit promises to be a boon. Yet the sheer number of offerings and the complexity of the coverage make finding a good plan a giant pain in the neck. “It’ s a hostile market for any consumer,” says Robert Hayes, president of the Medicare Rights Center, a New York City-based advocacy and service organization.
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